Posts Tagged ‘new features’

Sneak Peek: New features, Twitter Integration, Carbon and more
Thursday, October 29th, 2009

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 IN THIS EMAIL:

  • Release 135
  • Twitter Integration
  • Updated Survey Creation
  • What is Carbon?
  • Custom Time Zones
  • New in the Knowledge Base

On November 6th our technology partner ExactTarget will
implement Release 135. That means new features, simplified tools,  and
more user empowerment. Here are some features we thought you’d enjoy getting a sneak peak.
Twitter Integration TWITTER INTEGRATION

Update twitter status, direct message to followers and track it all.

Now you can coordinate your Twitter campaign alongside an email campaign or reinforce an email with a directing Tweet. You can even send a direct message to your followers on Twitter.   Your entire email/social campaign lives inside your account.

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Streamlined Survey Creation STREAMLINED SURVEY CREATION

Simpler, more efficient survey creation

Surveys have been completely overhauled. A new grid will allow
several actions from one place, tools are more flexible, and landing
pages are more customizable.

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what is carbon? WHAT IS CARBON?

Check out the future of user experience.

Carbon is the next stage in Exact Target. Over 2010 you will start to see features like drag n’ drop functionality, visual automation, and real time statistics on key metrics.

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Configurable Time Zones CONFIGURABLE TIME ZONE AND DATE/TIME FORMAT

Conduct one-to-one marketing in your own time.

Never worry about Central Time Zone again. In the new update you will send your emails in whatever time zone you choose.

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Check out the Release 135 Video
The FanMail Knowledge Base

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Fall Release – New Features and Enhancements
Tuesday, December 23rd, 2008

Sometimes Christmas comes early. For users of FanMail Basic, FanMail Advanced and FanMail Enterprise (as well as partners and partner clients under William Morris Agency and Front Gate Tickets) there are a number of new and enhanced features.

Here are some of the highlights:
Access to the 3Sixty community:

Community. Conversation. Education. Welcome to social networking — and so much more — exclusively for clients of FanMail who are on the ExactTarget platform. 3sixty is your one-stop shop for everything that the FanMail / ExactTarget platform has to offer. Get the most from your one-to-one digital marketing program by connecting with other users.
Enhanced Tracking:
See email campaign data in a more intuitive tab-ular tracking interface:

One of the coolest features with the new tracking interface is an email overlay view displaying click-through behavior on top of the email creative.

Inbox Preview:

Preview emails in multiple desktop, web, and mobile email clients–including Outlook, Gmail, iPhone, and more–before sending the message.

File Under: Music and Technology, Fan Management Tools

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Posted in Audience Engagement, Entertainment Marketing, Fan Management Tips, Music and Technology, New Music Marketing, Tools | No Comments »