Sometimes Christmas comes early. For users of FanMail Basic, FanMail Advanced and FanMail Enterprise (as well as partners and partner clients under William Morris Agency and Front Gate Tickets) there are a number of new and enhanced features.
Here are some of the highlights:
Access to the 3Sixty community:
Community. Conversation. Education. Welcome to social networking — and so much more — exclusively for clients of FanMail who are on the ExactTarget platform. 3sixty is your one-stop shop for everything that the FanMail / ExactTarget platform has to offer. Get the most from your one-to-one digital marketing program by connecting with other users.
Enhanced Tracking:
See email campaign data in a more intuitive tab-ular tracking interface:
One of the coolest features with the new tracking interface is an email overlay view displaying click-through behavior on top of the email creative.
Inbox Preview:
Preview emails in multiple desktop, web, and mobile email clients–including Outlook, Gmail, iPhone, and more–before sending the message.

File Under: Music and Technology, Fan Management Tools





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