It’s no joke, the music industry is changing. People don’t buy their records in B&M establishments anymore, instead they are downloading high-quality digital audio by the terabyte… what is a band to do? Simple, launch into cyber-space! The Dandy Warhols have been on the cutting edge of musical production and they are taking that same sense of innovation into the commercial arena with their latest release, “…Earth To The Dandy Warhols…”. The Portland-based band  cut out the middleman and released their album directly from their website. Not only that, but they took advantage of  direct contact to establish a link with their loyal fan-base and improve their mailing-list. They offered a fan-club membership which included  a digital download of the new album and a flesh-and-bone hard copy of the album sent to them in the mail.

The Dandys found a way to link the physical and digital realms and to reward their truest fans at the same time establishing a link to alert the fans about any new band developments. FanMail wants to take this opportunity to congratulate the Dandy Warhols on their latest success and to encourage all of you to check out their latest offering.