Music Marketing and Promotion
Anatomy of Successful Fan Engagement
You can go to home depot and buy all of the best and most expensive tools they have on the shelf. It won’t make you a great carpenter or craftsman. The same is true for great marketing. Being on every single social network, having every widget and chasing after every new shimmering online fan tool, [...]
Be Innovative and Episodic
Justin Boland runs the blog Audible Hype. Good stuff here. In a recent post entitled “Be Innovative, Episodic and Interesting and Get Free Publicity“, Justin looks at a number of different case studies and examples of artists being REMARKABLE and getting tons of free press and word of mouth publicity. The cool thing about Justin’s [...]
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March 14, 2012
By JGirdler