Long time FanMail client 10,000 Lakes Festival (10klf) is at it again. Check out their latest artist additions.

FanMail Music Marketing Fuels the The Rothbury Festivals Street Teams with email groups and accessibility.

The Rothbury Festival will take place July 3rd – 6th, 2008 near Ludington, Michigan. It includes big names such as:

DAVE MATTHEWS BAND + WIDESPREAD PANIC + JOHN MAYER + 311 + PHIL LESH AND FRIENDS + PRIMUS + THIEVERY CORPORATION + SNOOP DOGG + MODEST MOUSE + MICHAEL FRANTI AND SPEARHEAD + GOV’T MULE + STS9 + COLBIE CAILLAT + SLIGHTLY STOOPID + RODRIGO Y GABRIELA + THE BLACK KEYS + KELLER WILLIAMS AND THE WMD’S + YONDER MOUNTAIN STRING BAND FEATURING JON FISHMAN + GOGOL BORDELLO + CITIZEN COPE + THE DISCO BISCUITS + MEDESKI MARTIN AND WOOD + RAY LAMONTAGNE + DEREK TRUCKS AND SUSAN TEDESCHI SOUL STEW REVIVAL + DRIVE-BY TRUCKERS + MICKEY HART BAND FEATURING STEVE KIMOCK AND GEORGE PORTER JR. + OF MONTREAL + ETOWN RADIO SHOW + THE DRESDEN DOLLS + GOMEZ + BRETT DENNEN + TAJ MAHAL + MIKE GORDON + ZAPPA PLAYS ZAPPA + CRYSTAL METHOD DJ SET + STATE RADIO + JJ GREY & MOFRO + THE GREYBOY ALLSTARS + THE SECRET MACHINES + RAILROAD EARTH + BETH ORTON + THE WAILERS + JAKOB DYLAN AND THE GOLD MOUNTAIN REBELS + A3 + BETTYE LAVETTE + EMMITT-NERSHI BAND + LOTUS + EOTO + PANJEA WITH MICHAEL KANG + YARD DOGS ROAD SHOW + THE BEAUTIFUL GIRLS + SAGE FRANCIS + TEA LEAF GREEN + BASSNECTAR + PNUMA TRIO + DIPLO + FLOSSTRADAMUS + THE JUAN MACLEAN + THE DYNAMITES FEATURING CHARLES WALKER + DJ REKHA + DEAD CONFEDERATE + TRAMPLED BY TURTLES + MOTION POTION + DJ ROOTZ + SOJORN + BUSDRIVER StreetTeamers can volunteer here: http://www.rothburyfestival.com/streetteam.html

We would like to congratulate long time FanMail client Headcount on their new documentary. HeadCount is a non-partisan organization devoted to using the multi-faceted power of music to enable voter registration and participation in democracy. With interviews from folks like Bob Weir, Bela Fleck, Trey Anastasio, Michael Franti, Patrick Jordan, Johnathan Schwartz and more, this documentary is a real call to action for the music industry to change the world. Watch the Preview >>

Our client Langerado just keeps things rolling!  Artist additions to their already packed festival keep being released. The festival will take place March 6-9 at Big Cypress Indian Reservation (yup same Big Cypress).

It’s no joke, the music industry is changing. People don’t buy their records in B&M establishments anymore, instead they are downloading high-quality digital audio by the terabyte… what is a band to do? Simple, launch into cyber-space! The Dandy Warhols have been on the cutting edge of musical production and they are taking that same sense of innovation into the commercial arena with their latest release, “…Earth To The Dandy Warhols…”. The Portland-based band  cut out the middleman and released their album directly from their website. Not only that, but they took advantage of  direct contact to establish a link with their loyal fan-base and improve their mailing-list. They offered a fan-club membership which included  a digital download of the new album and a flesh-and-bone hard copy of the album sent to them in the mail.

The Dandys found a way to link the physical and digital realms and to reward their truest fans at the same time establishing a link to alert the fans about any new band developments. FanMail wants to take this opportunity to congratulate the Dandy Warhols on their latest success and to encourage all of you to check out their latest offering.

FanMail client SCI Fidelity Records maintains subscriber lists for over 20 artists on their roster. To enhance communications and continuity throughout e-mail sends, SCI Fidelity uses the masking tool within their FanMail Advanced account. Sends are shown as from the particular artist subscribed to. Using this feature, SCI Fidelity Records has been able to enhance the experience of their most important fans. Subscribers feel better connected and embraced by their artists based on features like the reply mask. Another great example of a FanMail client using “best practices” to effectively communicate with their subscriber base and boost fan/artist relationships. Catering to their “Super Fan”.